DAN O’CONNELL

CREATIVE LEADER

Authenticity is at the heart of great creative work. Whether it’s shaping how a brand shows up in the world or guiding a team through a big idea, Dan focuses on helping brands show up truthfully, clearly and with impact.

With over two decades of experience across some of the UK’s most recognisable brands, he brings a practical, cross-channel understanding of what makes creative work land. His expertise spans concept to execution, campaign to craft, and his leadership style is grounded in collaboration, clarity and instinct.

Fluent in the language of creatives and marketers alike, he bridges thinking with doing, and strategy with storytelling.

The goal is always the same, build strong teams, create meaningful work, and make sure brands show up as the most authentic version of themselves.